Policies
Privacy Policy & Terms
Everything you need to know about how we handle your data and the terms of your stay.
Privacy Policy
Last updated: August 2026
Data Protection Summary
We request our guests to read this policy document carefully before sharing their personal information with us. By visiting our website, guests accept the practices described in this policy document.
This data protection summary describes the collection and usage of personal information and data, in accordance with the GDPR (General Data Protection Regulation) and/or in accordance with our laws and regulations.
Royal Square Hotel reserves the right to change this privacy policy from time to time. Guests who visit our website frequently are requested to check this privacy policy and terms of use to learn about recent changes.
Personal Information Collected
We collect information about you for two reasons: firstly, to process your reservation and secondly, to provide you with the best possible service. The type of information we will collect about you includes:
- Your name
- Address
- Phone number
- Email address
- Location details
- Credit card details (these numbers are not stored in any online database)
Guests have the right to modify or restrict (stop any active) processing of their personal information for any marketing-related activities. Guests may opt out of our database by using the "Unsubscribe" option at the footer of our online e-mailers, or by sending an email.
Non-personal / Anonymous Information
Information that does not personally identify a guest is referred to as non-personal or anonymous information. When guests visit and interact with our website, we — or third parties with whom the property has contracted to provide services — may collect non-personal information, such as the list of website pages visited by a guest. Technologies like cookies may be used to help deliver content according to guest preference and to help guests process their reservations or other requests. While this cannot be used to disclose your identity, this information identifies the browser used by our guests to our servers when they visit our site. To remove cookies from your computer at any point, you can delete them using your browser.
From time to time, we may allow third-party advertisers to advertise on our website. These third-party advertisers may use technologies like cookies and pixel tags to track which ads the browser used by our guests has seen and which site pages they may have visited. The property has no control over the use of this technology or the resulting information, and is not responsible for any actions or policies of such third parties.
Information Disclosure
We may disclose your personal information as we believe to be necessary or appropriate:
- under applicable law, including laws outside your country of residence;
- to comply with legal process;
- to respond to requests from public and government authorities, including those outside your country of residence, for national security and/or law enforcement purposes;
- to enforce our terms and conditions; and
- to allow us to pursue available remedies or limit the damages that we may sustain.
Personal Data Security
We collect and store your personal data through our website, and we also collect and use your personal information when you visit or stay at our property or request any of our services. This is for our internal use only and we do not share your personal details with anyone. For any queries related to privacy or data security, please contact us at bookingroyalsquarehotel@gmail.com or call us on +44 121 243 0258.
Terms & Conditions
We hope you are excited about your upcoming stay at Royal Square Hotel in Birmingham. Thank you for choosing us as your accommodation during your time in the city. To ensure a smooth and comfortable experience, please take note of the following details:
Check-in / Check-out Times
- Check-in: 14:00 – 23:00 only.
- Check-out: 10:00.
- Early check-in or late check-out is possible at a charge, subject to availability.
- Check-ins close at 23:00. Late check-ins between 23:00 – 23:59 are charged £10; all other late check-ins are charged £25.
Age Requirement
Guests must be over the age of 18, or accompanied by a staying guest who is above the age of 18. We regret that under-age guests will not be accepted. This policy does not affect families with children (minimum age 5 years).
Payment Information
If your booking is not prepaid, a payment link will be sent via email approximately two days prior to your arrival. Failure to process the payment before check-in will result in automatic cancellation of the reservation.
Parking Facilities
Parking is available at the hotel on a first-come, first-served basis, with limited space. The cost is £7 per day. While we strive to accommodate as many guests as possible, we recommend checking availability upon arrival. Please note that parking cannot be guaranteed in advance. You can park your car while flying away on holiday.
Additional Charges
Breakfast and parking charges are not included in the booking for guests who did not reserve them at the time of reservation. We also welcome pets for a daily charge of £20 for smaller pets and £25 for larger dogs. Payment for these services can be made upon arrival if not already paid during check-in.
Key Policy
Each guest is provided a unique key at check-in with their room number written on it. The key must be returned at check-out. Any lost key will result in a £100 charge payable by the guest.
Smoking Policy
We are a non-smoking hotel. Smoking is strictly prohibited in rooms and public areas. Smoking is only allowed in the designated area. A penalty of £150 will be charged for smoking in the hotel or tampering with the smoke detector.
Quiet Hours
Please observe quiet hours between 23:00 and 07:00. Minimise noise in rooms and public areas during this period to ensure a peaceful environment for all guests.
Directions
- Public transport: from Birmingham International Airport or the NEC, take bus 97A or X12 (bus stop: Chester Road). From Birmingham City Centre, take X12, X13 or 97.
- Taxi: a 4-minute ride (approx. 1.2 miles).
- Driving: from M6 Junction 4, take the first exit on the first two roundabouts and the second exit on the third roundabout; you will find us on the right-hand side at the junction of Coleshill Road and Coleshill Heath Road.
- Google Maps: Open in Google Maps
We trust that these details will contribute to a pleasant and enjoyable stay. If you have any further questions or requests, please contact our front desk at +44 121 243 0258, WhatsApp us on +44 7415 116219 or reply to our email.
Ready to book your stay?
Book direct for the best rates at Royal Square Hotel, just four minutes from the NEC and Birmingham Airport.